Expanding Your Leadership Style

Great post by Dr. LeslieBeth Wish.

There’s no single technique that fits every leadership situation, but there are some guidelines to help you expand your skills in motivating Vector-Background-LightBluepeople and nurturing their best self. I discovered these approaches through my decades of experiences and the people-management wisdom from the books of David J. Lieberman.

Concentrate more on using techniques that incorporate valuing people so you can reduce nonproductive behavior. Here are some tips that can work. You’ll need to experiment with them and sharpen your people-reading intuition.

I’m guessing you might find these ideas “manipulative.” I had some of those thoughts at first when I read Lieberman’s books. But then I put those thoughts aside and said to myself:  “We all need to feel valued and treated fairly. And I like learning.” So, I tweaked his ideas and methods and then used them repeatedly over time. I was shocked at the great results.

I’m also guessing that you have a mind open to learning, too! The first and second ideas are the foundation, but they’re worth mentioning again.

1. Get proactive by clarifying your goals and outcomes for each person or team.

2. Establish a way to measure the achievement of these outcomes. You might, for example, set a time line or number of calls made or money raised.

3. When you see that the person or team is not effective or is problematic, give feedback as soon as possible. Here are some tips that incorporate techniques that meld increased productivity and nurturing of the employees’ best self. If you do have to fire someone, then you will not only have the peace of mind from using effective techniques, but you will also have a measurable record of their underperformance.

a. Begin first by saying words of thanks and appreciation for the person or team’s effort or time or brainstorming or dedication or whatever is appropriate and true. People need to feel valued.

b. If possible, state one or two things you like or agree with. This style lessens their defensiveness that you dislike or reject them. Now say that you’ve done some thinking about their work so far and that you’d like their help in fine-tuning your ideas.

This approach allows the person or team to view your feedback as you not only valuing them but also seeing them as contributors to your thinking, changes or refinements. You now come across as recruiting them to help you and the company.

People like to do favors for you when they feel that their opinions, efforts and ideas are valuable and when they feel included in something larger. Set a time limit to revisit the progress.

4. If the employee has a difficult personality, you aim to reframe it in ways that will be more effective to you and your company. Let’s say that an employee is always the first to criticize others.

a. Begin by reframing their negativity as positive and then recruit them to do you a favor by helping you to help others.

For example, let’s say that Cindy usually says in meetings that someone’s idea is wrong or crazy or stupid or won’t work. You say to her privately:  “I like your passion for excellence.” (You’ve now reframed her negativity.)

b. Now praise her for already having the future behavior that you desire.

For example, you say to Cindy:  “You know, I’m sure that you see that some of the others don’t think as quickly as you do. I know you can help me in making them feel as valued as I value your input. I’m going to be in listening mode, and I could use someone else on the team to support me in that.”

5. Give the team or person a way to “save face” and then work to disprove your negative impression. Let’s say that Maria is not following up on people’s phone calls to sign up for events.

a. Say:  “I’m hesitant to mention some thoughts I’ve been having lately because I don’t think I’m seeing things correctly. I trust that you’ll tell me if I am wrong. But I think you’ve been missing following up on signing up people for our event because (fill in the blank—you’ve been preoccupied with your child, divorce, mom’s illness, etc.)

You’ve now invited Maria to make you wrong. She might say, “Oh no, everything’s fine. I’ve got things under control.” You’ve now signaled her to be more mindful. You could add:  “Thanks. Everyone has something in their life, and I know that you’re one of the persons who can manage it.” That sentence repeats the tip above about praising for what you want the person to do.

Hope these tips get you thinking!

Women Entrepreneurs:  Are you making 6 Figures yet…let us show you how !!

 “This article is reprinted with permission by ShowcasingWomen.com, the Premier Resource For 30+ Million Women Entrepreneurs. Visit them for free instant access to their Success Tools.”


Holiday Planning For Your Customers

The holiday season is a perfect time of year for savvy business owners to capture profits. The “holiday marketing HolidaySalebenefits” are staggering in the form of generating new customers, rewarding repeat customers, creating community good will, and increasing public relations! All of which ultimately will increase bottom line profits.

The Black Friday holiday sale is a perfect example of this phenomenon. Consumers will line up in the early hours of the morning just to have first dibs on fabulous deals at brick and mortar storefronts like Walmart, Best Buy, JC Penney, and more. These stores will sell items below wholesale cost, but recoup their money with customers who purchase additional items at regular price while in the store. Free media coverage also increases exposure by highlighting stories of the madhouse rush of consumers.

The online shopping experience utilizes the same philosophy. For example, on Black Friday, one of our clients (a well-known vocal singer) will offer downloads of her newly-released single for 1 cent, coupled with additional deeply discounted rates on other products to increase her popularity and sales.

This same client may also participate in a singing engagement on Thanksgiving where all proceeds go to a local charity to feed hungry children. While this doesn’t bring profits in the form of monetary value to our client, it promotes goodwill and plays a paramount role in her public relations campaign. And behind the scenes, it fulfills her personal passion to help underprivileged children.

If you are a business owner wanting to take advantage of the holiday season to increase year-end revenues, simply follow these steps:

Plan In Advance – Determine your desired revenues and then devise your plan accordingly.
Develop Specials Along With Extra Incentives – Create enticing specials at extraordinary prices that will entice new and existing consumers to purchase from you. Throw in “unannounced” specials to further engage them.
Develop Your Marketing List – Segment out your marketing list, survey those who have never purchased from you before and find out what their “needs” are. Create additional specials and incentives directly related to their purchasing desires.
Schedule A Holiday Event To Engage Your Customers – An event that brings out the holiday spirit in your customers will endear them to you. You can create a fun online event, or a local “live” event. It doesn’t necessarily need to have monetary value, but if done correctly it will further develop the trust factor between you and your customers. This goes a long way in their future buying decisions.
Give To Charity – Let your customers know that a portion of their purchase will be donated to a worthy cause. Take it a step further by giving your customers a choice between a few different charities to send their portion to… customers love having a “voice” and this is a golden opportunity to provide it.
Combine Social Media With Public Relations – Take your holiday sales campaign to both social media and the public relation arenas. Be sure to include appropriate hashtags with your status updates so that consumers can find your events and sales.
You now have the steps to facilitate a profitable holiday season for your online or offline business. It is up to you to begin while there is still time! So roll up your sleeves, put together your holiday sales campaign and begin working your plan. Then watch your revenue, customer base, and goodwill increase.

Are you tired of working for NO MONEY – your answer:  6 Figure Circle!!

“This article is reprinted with permission by ShowcasingWomen.com, the Premier Resource For 30+ Million Women Entrepreneurs. Visit them for free instant access to their Success Tools.”

Boring Brands Don’t Sell: 3 Tips for Success!

Featured writer Ann Evanston.

I am known for saying, “There are a million people who do what you do; there is only one you that makes it truly unique.”

Too often I think people take this quote with a grain of salt. Just take a look at the CHOICES your potential customer has! Go research AnnEvanston_BoringBrandsDontSellrelated products and services. Heck, if you shop for cereal, you know how many choices there are!

Have you ever looked at how many choices and brands there are for what YOU do? (I guess if you’re on Facebook all day you might feel like EVERYONE does what you do! LOL) Do you buy soap? Have you wanted or hired a coach? There are a million brands out there.

And EVERY brand means there are MANY choices… for YOUR potential customer.

If you have fallen into the trap of just claiming what you do, and not stepping into who you are, you’ve probably hit a plateau in your small business success.

And there is a good chance it’s because you sound like everyone else that does what you do.

When I go to networking events, honestly, if I hear another person say, “Hi, my name is_______, and I’m a _______” I think I’m going to scream! It is SO generic!

Many people, as they hear that, are thinking: “So what? Why you? I’ve met five of you today, so why you?” Heck, if you’re lucky that’s what they are saying — most aren’t even listening because they are ready to bore you with the same dang speech!

As you develop your business and want to go to the next level, it’s time to consider the energetic personality of your brand. Energy is everywhere. In person it makes perfect sense, but I believe it is even online. Can people FEEL the energy of your brand? Does it move them? Call them? Make them want to be a part? Or is the energy of your brand just milk-toast? Vanilla? Just shoving the facts of what you DO at them?

See, you don’t want to be one IN a million, not if you want success. You want to be one OF a million.

Here are three great ways to making this happen:

First: Look at YOU. Look at your personality, your background, your choices and decisions, your values, your passions. Breathe YOU into your brand.

I often hear people say, “But Ann, I want to be able to SELL my company down the road. If I make it all about me, I can’t do that.” Really? So Oprah, Tyra and Martha haven’t been able to do that? Even if your brand is NOT your name (mine isn’t, it’s Warrior-Preneur), the energy of “who you are” should move through EVERYTHING. My smart, savvy, sexy, sword-yielding direct personality is in everything I do for my business. (It’s even these articles for Showcasing Women, LOL!)

TIP: Pick the three to five energetic values of you and your brand. Put them into everything you market — online AND in person.

Second: Understand the power of storytelling. When I work with my clients on marketing strategy, I often find that storytelling is completely left out of their plan. Storytelling connects you to like-minded people. And like-minded people ARE your customers, potential customers and referral sources. So tell stories.

Many people think their lives and things they do are BORING. So they don’t tell stories. I don’t believe it takes the “extraordinary” story to call your potential buyers to your business. Do you cook? Tell a story. Love wine tasting? Tell a story. Go to church? Tell a story.

Oh, can you feel the fear? Some of you are thinking, “But Ann! If I tell stories about my passion for drinking wine, some people won’t hire me!”

Okay, time to draw a line for what I call your TRIBE. So what if EVERYONE doesn’t want you. You want the RIGHT ones to want you!

Here’s a great example. My husband and I are high density, organic, year-round urban gardeners. We love what we do and EAT. I frequently tell stories about my garden, the harvest, and what we are eating. Then, via Facebook, I was contacted to ask if I wanted to speak at a convention for raw foodies in business. Ah, YES! See, they are my tribe, not the fast-food convention!

TIP: Pick three stories that you can share when networking, online, in a blog or when speaking. Make them a part of your marketing strategy.

Third: Have an opinion. Draw a line. Choose a side. Yes! This is VERY powerful as an expert. See, true experts have an opinion. Is there more than one side? Of course. But when you write a blog about BOTH sides, you are playing it SAFE. So if you make a skin care product, are you organic or not, and why? If you teach marketing, have a clear opinion about marketing strategy, and stand up for it?

Opinions allow people to FEEL you and your brand. Walking both sides doesn’t offer that. And when people disagree, dialogue happens, which attracts your potential buyers even more! They LIKE that you stand your ground!

TIP: Brainstorm up two or three areas where you have a definite opinion in your field of expertise. Write about them and share.

It’s time to be one OF a million. You ready?

The hard cold facts about why you are FAILING online – The 6 Figure Circle!

“This article is reprinted with permission by ShowcasingWomen.com, the Premier Resource For 30+ Million Women Entrepreneurs. Visit them for free instant access to their Success Tools.”

Prospect For Partners To Grow Your Business

Great information By Melanie Dowhaniuk .

Prospecting for a partner is the act of doing research to find the right partner. When deciding on entering into a strategic marketing MelanieDowhaniuk_ProspectingForPartnerspartnership, it is important to do the right amount of research to evaluate whether or not it will be a successful partnership, and if it is worthwhile to invest your time and resources to grow a successful relationship.

Here are some key considerations when doing your research.

1. Your Growth Limitations

The first thing a business must do is identify what is inhibiting the growth of the organization. It is important to be aware of what your company struggles with and what exactly it is that you hope to improve on or achieve when entering a partnership. You must ask how you can turn these challenges into a positive and productive experience.

You should be looking to enter into a partnership with another individual or organization that compliments your skills and shows strength in your areas of weakness. For example, if your sales are weak, choose a partner who specializes in sales. If you are lacking in technological advancements, partner with an organization that has these assets.

Take the time up front to reflect internally to ensure you are clear on what your organization can bring into a partnership. A strong suitor will help attract quality partners.

2. Values

The next important step is to determine if your potential partners share in your sense of values. Values factor into every part of a business: from determining the customer base to deciding how to manage employees. If your partner does not share your sense of values, you are setting yourself up for conflict.

Ask yourself the question, “Are there any conflicts around the partners’ business values that would jeopardize their ability to make a successful partnership?”

3. Mission and Goals

In doing one’s research, it is critical to determine how to analyze your partner’s mission and goals to ensure you are both aligned.

For a partnership to work well, the prospective partners must determine how well their business goals fit together. If they are not compatible and you do not share a common vision, it may be difficult to work out any differences.

This should all be outlined prior to entering into a strategic marketing or business partnership. Quantifiable and measurable goals will also help evaluate the partnership in an objective way.

4. Other Factors

While evaluating prospective partners, here are some of the many additional factors you must take into account.

  • Will this partnership benefit you in terms of breaking into new markets, either locally or internationally?
  • Will it help you grow your customer database?
  • Will it help to increase your brand image and awareness?
  • Is the partner organization the right size?
  • Are they are equipped with enough complimentary skills to strengthen your organization or fill gaps?

Take as much time as you need to evaluate potential business partners and use the correct evaluation tools by asking the right questions. It is better to wait to take on the right partner than to rush into a bad relationship!

Stop wasting time & spinning your wheels – join the 6 Figure Circle…bit.ly/146EBuf 

“This article is reprinted with permission by ShowcasingWomen.com, the Premier Resource For 30+ Million Women Entrepreneurs. Visit them for free instant access to their Success Tools.”

North American fruits bursting with antioxidants: Aronia berries

Aronia is a North American shrub that bears fruits which resemble dark purple-colored cranberries. Despite their ordinary appearance,Hand-Holding-Berries however, these fruits – which are commonly called aronia berries or chokeberries – boast an unusually impressive nutritional profile. Indeed, a couple of years ago, many mainstream newspapers – notably the United Kingdom’s Daily Mail – ran stories claiming that aronia berries were the healthiest fruits in the world. While these claims are debatable, research has shown that the regular consumption of aronia berries in preserved, dried or juiced form provides us with numerous health benefits.

The benefits of aronia berries

Incredibly rich in antioxidants
– The aronia berry is bursting with so many antioxidants that it is almost inedible when raw due to its extreme sharpness. Indeed, the USDA gave the raw aronia berry an ORAC (Oxygen Radical Absorbance Capacity) score of 15,280 umol per 100 grams, meaning that it contains almost three times as many antioxidants as the blackberry, acai berry and blueberry and one-and-a-half times as many antioxidants as the cranberry and blackcurrant. Even when sweetened and made into jams and spreads, aronia berries still contain more antioxidants – including essential flavonoids and anthocyanins – than any other superfruit. Antioxidants inhibit the activity of cell-destroying free radicals, thereby guarding us from cancer and other degenerative diseases like Alzheimer’s and macular degeneration.

Rich in dietary fiber
– Aronia berries are an excellent source of fiber, making them effective natural laxatives that can help remove accumulated matter from the colon. Consequently, they can also prevent colon cancer while promoting natural weight loss in overweight individuals.

Iron and vitamin C
– 100 grams of dried aronia berries provides us with 93 percent of the recommended daily intake of iron, which plays a critical role in the body’s oxidation processes and can only be acquired from external sources, since our bodies cannot make it. 100 grams of dried aronia berries also provides us with 34 percent of our recommended daily intake of vitamin C, which plays a central role in the formation of collagen and has numerous anti-aging benefits.

Boost cardiovascular health
– Aronia berries can boost blood circulation and blood vessel strength thanks to their ability to neutralize free radicals, which are a leading cause of cardiovascular issues. They also prevent the formation of blood clots, thereby minimizing the chances of atherosclerosis, or hardening of the arteries.

High in quintic acid
– Aronia berries contain unsurpassed levels of quintic acid, making them even more effective than cranberry juice for treating urinary tract infections. Moreover, quintic acid increases the acidity of urine, thus inhibiting the growth of kidney stones.

Even in this economy – Women everywhere are thriving in the “6 Figure Circle.” Join us NOW!

To read more of above article: http://www.naturalnews.com/041993_aronia_berries_fruits_antioxidants.html#ixzz2h9f47O79

Research: Turmeric is a powerful anti-cancer agent and your liver’s best friend!

A simple, yet highly effective way to thwart cancer and protect your liver against disease can be found in a common spice that has been used in Indian cooking for thousands of years. Turmeric, and more specifically, curcumin, its primary active ingredient, continues to shineTurmeric-Roots as an awe-inspiring, anti-cancer “superfood” spice with a vast array of tangible health benefits, including its ability to induce cancer cell death and prevent cirrhosis.

Research is constantly being published with regards to the nutritive power of turmeric, and some of the latest research highlight the many ways in which this herb battles cancer. A recent study published in the Asian Pacific Journal of Cancer Prevention, for instance, found that a dose-dependent administration of curcumin effectively activated apoptosis of liver cancer cells, meaning it prompted these harmful cells to die. In their conclusion, the researchers involved with this study declared curcumin to be a “promising phytomedicine in cancer therapy.”

Previous studies have arrived at similar conclusions, including a 2007 study published in the journal, Liver International. Researchers from the Department of Gastroenterology at the Tel-Aviv Sourasky Medical Center in Israel tested the effects of curcumin in mice with chemical-induced liver damage. Compared to hepatic damaged mice not given curcumin, those given the spice effectively averted developing liver cirrhosis, an outcome that researchers attributed to turmeric’s anti-inflammatory properties.

“As curcumin ingestion is safe in humans, it may be reasonable to assess in clinical studies the beneficial effect of curcumin in slowing the development of liver cirrhosis,” wrote the authors in their conclusion.

One year later, in 2008, researchers out of Taiwan published a study verifying that curcumin can also benefit in the treatment of lung cancer. Not only did the spice demonstrate a unique ability to prevent cancer cells from invading and spreading, but it also activated key proteins responsible for naturally blocking and suppressing tumors from forming. The team from the National Yang-Ming University in Taipei ultimately declared that their findings support the application of curcumin in anti-cancer metastasis therapy.

And again in 2010, a study published in the Journal of Ovarian Research found that curcumin has another unique use in cancer treatment. Patients with ovarian cancer, which is difficult to treat conventionally due to chemotherapy and radiation resistance, can be effectively “pre-treated” with curcumin in order to improve the efficacy of conventional cancer treatment.

“Curcumin pre-treatment enhances chemo/radiosensitization in … ovarian cancer cells through multiple molecular mechanisms,” wrote the authors, who are from the University of South Dakota, of this particular study. “[C]urcumin pre-treatment may effectively improve ovarian cancer therapeutics.”

Supplementing with curcumin, adding turmeric to food can help you and your family avoid cancer

The Life Extension Foundation (LEF) has conducted extensive research into the anti-cancer properties of turmeric and found that the spice targets an astounding 10 causative factors involved in cancer development, including DNA damage, chronic inflammation, and disruption of cell signaling pathways. Countless hundreds of published studies, it turns out, have also shown that curcumin is a potent anti-cancer food that blocks cancer development in a number of unique ways.

Though a precise cancer prevention dosage of turmeric has not officially been established, studies involving human patients with diagnosed cancer found that curcumin doses of about 3,600 mg (3.6 grams) induced paraptosis; targeted destruction of cancer cell mitochondria; disruption of the cancer cell cycle; cancer cell down-regulation; and arrested stem cell development.

Women from all over are JOINING the 6 Figure Circle. Women Entrepreneurs:  Are you making 6 Figures yet…let us show you how, NOW!

To  read  more: http://www.naturalnews.com/041995_turmeric_anti-cancer_agent_liver_health.html#ixzz2h9bJdHBJ

Paralyzed politicians reveal just how close the U.S. government is to total collapse

Anyone looking for evidence of the impending total failure of the U.S.  government need look no further than the shenanigans taking place right now in  Washington D.C.
To summarize:
• As the nation hurtles toward an  inevitable debt collapse, the Obama administration insists the answer is to pile  on more debt by raising the debt ceiling. Anyone who disagrees with this is  being characterized an “anarchist.”
• Unless the debt ceiling is raised,  the U.S. Treasury will default on hundreds of billions of dollars in debt  obligations in less than a Capital-Building-Governmentmonth. Such a default would absolutely wreck the  credit worthiness of the USA, causing the future debt burden to start wildly  multiplying in a runaway mathematical blowout that can only end in financial  collapse.
• Obamacare, a broken system of coerced, unconstitutional  health insurance mandates, is already causing widespread  economic disaster across the country as tens of millions of people are  losing their jobs, having their hours cut, or seeing their company-sponsored  health plans cancelled. But the socialist philosophy of Obamacare is so central  to the political left that they are viciously defending it at all costs. If  Obamacare fails, the socialist fantasies of the left go down the drain with it,  and they can’t let that happen… not even if it means medically bankrupting  millions of Americans thanks to the outrageously high costs of health insurance  everyone is now forced to buy.
• As political leverage in all this, the  federal government is  supposedly “shut down,” but the IRS is still collecting money, the TSA is still  groping travelers at the airport, and billions of dollars in government waste is  still accruing each week. To make the shut down appear worse, the Obama administration erected tall barriers around World War II veterans’ memorials,  desperately attempting to dramatize the shut down while blaming the Republicans.  (This also shows the utter disrespect for American veterans who fought for the  very freedoms Obama seems to enjoy destroying at every opportunity.)
•  The mainstream media, ever the pathetic defenders of failed “hope and change”  rhetoric, is still running interference for the Obama administration, pretending  that all this is the fault of Republicans and that somehow Democrats had no part  in any of it. The very idea that Republicans might want to negotiate a mutual  agreement rather than bowing down to the destructive wrath of Obamacare is  heavily and repeatedly criticized by the media. How dare you want to negotiate!  Peasants don’t negotiate with kings! They bow down and kiss feet!

You are watching the slow-motion collapse of the U.S. government

What  you are witnessing here is the utter failure of the U.S. federal  government — a failure that may portend an even more sobering failure soon  to come.
This is a government that has:
• Run out of money •  Run out of credibility • Run out of ideas • Run out of trust from the  People • Run out of excuses for its utter abandonment of law, justice and the  will of the People
Maybe it’s time that We the People ran them all out of  Washington, eh? It’s certainly clear to the American people at this point that virtually no one in Washington represents their interests  anymore… the exceptions being a very small number of stoic defenders of  fundamental freedom like Rand Paul and Ted Cruz. For their efforts to stand firm  against the government steamrolling the entire economy into oblivion, they are  being called “anarchists” by Sen. Majority Leader Harry Reid, an all-out  wretched apologist for endless, cancerous growth of the institution of  government.

What happens if 25 million federal paychecks suddenly stop?

As I’m  watching all this, I can’t help but wonder just how much more the American  people are going to take before they fill the streets in protest. Or, even  worse, what happens if the so-called “desperate measures” now being invoked by  the Treasury can’t hold out long enough and the entire system goes into  financial default?
What happens in just one week across America if all  the people dependent on government don’t receive their paychecks? Imagine: 25  million full-time and part-time federal employees suddenly waking up and  realizing there is no paycheck; there is no retirement; there is no free health  care and there is no “faith and credit of the United States  government.”
I could tell you almost exactly what’s going to happen when  that day comes, but you probably wouldn’t believe it anyway, so I’ll save that  explanation for when the time is right. But I will give you the hint (wink wink)  that you’d better brush up on reading www.SurvivalBlog.com and buy everything ever written by James Wesley  Rawles, because unless an unprecedented holy miracle occurs that defies the  laws of economics, there is no saving the U.S. government from its own financial  destruction.

If the U.S. government were a hospital patient, you’d pull the plug out of  sheer mercy

The only real question is how long it will take for the People  to finally lose sufficient faith in this failed government to actually pull the  plug and shut it down permanently. If you think of the U.S. government as a  hospital patient, it’s being kept alive with an artificial lung, an IV feeding  tube, a cocktail of toxic blood thinners and a bedside defibrillator. The crash  cart is on standby and the heart monitor is showing a failing pulse headed  towards flatline.
The Fed stands ready with a syringe full of adrenaline  (labeled “Quantitative Easing”), but the patient has already been injected  fifty-seven times, and no one knows how much more the patient’s heart can handle  before exploding.

Women Entrepreneurs:  Are you making 6 Figures yet…let us show you how!!! Ad a plan B for Your Income NOW!!
Read more of above post:  http://www.naturalnews.com/042328_government_shutdown_federal_debt_total_collapse.html#ixzz2gmIPlveQ

Someone Needs To Say It!

Really great post By Diane Potter on October 3, 2013

I wish I had a dollar for every entrepreneur who came to me and said, “I want you to help me make money online.”

I’m not sure when this ugly lie started, but the lie goes something like this… “It’s EASY to make money online! Anyone can do it! My DianePotter_SomeoneNeedsToSayIthusband’s brother’s cousin through marriage is making like, $1000 a week coaching and he just talks on the phone!!!”

Or something ridiculous like that!

Here’s the truth. Why would building a business online be so much less work than building a brick and mortar business? Why would it cost so much less? Granted, there’s no building, no employees and less overhead, but your market area is bigger. So your marketing, joint venturing, networking, and implementation costs would be expected to rise significantly, yes? It would be harder to get noticed in the WORLD versus the town. So those costs might just be the same in the end.

The first rule of online entrepreneurship is that it’s JUST as hard, if not HARDER, to “make it” — so don’t go into this decision lightly. It’s nearly impossible to build an online business while you’re working a full-time job, and if you don’t have the money to do it right, don’t even try it. You really can’t build a business for nothing — not anywhere, and online is no exception.

The second rule is that you have to be a genuine expert.

This is my absolute favorite. I like to ask, “Why would I pick you as my coach versus the 1000′s of other coaches available in this genre?” Answers vary, but people generally tell me some story about their experience.

Expertise is said to have come from two things — experience (and loads of it) or education.

Experience doesn’t mean you once went through it for a month or two. It means you lived it, breathed it, and slept it for years. You didn’t just have money issues, you were living on the street and now have millions because of your mindset and strategies!

You have to know your topic inside and out, sideways, upside down, and blindfolded. There’s barely a question you can’t answer on your subject. You normally have some incredibly entertaining stories, tragedies, lessons learned, and stories of mistakes made.

I hope this is making sense. I cannot stress it enough — you have to be an expert. I believe people who are true experts know it in their heart and soul. So let’s say you’re a genuine expert and you’re going to take this seriously and put in the time and money it takes to “make it online.”

Women Entrepreneurs:  Are you making 6 Figures yet…let us show you how!!

HOW do you do it?

I’ll give you the shortest, easiest answer you’ll ever hear. It might bum you out, but it’s the truth.

1. Relationships: If you opened a shoe business on Main Street in your home town, what would you do for marketing? Would you sit in your store and hope people come in — or would you go out and meet people?

Sure! Eventually you would make friends and they would tell their friends about you. It’s the same concept online. Find synergy, make friends, and cross-promote each other’s stuff as an affiliate or as a joint venture.

2. Content Creation, Done Consistently: This is the stickler. Suddenly these serious-minded subject matter experts are learning to build websites, set up autoresponders, do teleseminars, and more.

Why? If I need to get my nails done, I don’t get to beauty school to learn to give myself a manicure!

You create content — and do it often! Create audios for podcasts, write blog posts, write tweets, Facebook status updates, create ebooks, and more. Your team can go out and promote these, and can also give you great ideas on how and where else to promote these for exposure.

Here’s the bottom line… there are too many software products that promise to make you rich overnight. It’s making the software author rich. There’s no short cut… it’s just hard work and time. So save yourself some heartache and go after it the real way. Once you make it, you’ll laugh at all those “overnight success” stories and those “get rich quick” seekers.

The good news in all of this is that it’s absolutely possible and happens to real people like you and me! So do NOT give up! Just adjust your mindset and expectations, and someday you’ll be living the life you truly want!

Women Entrepreneurs:  Are you making 6 Figures yet…let us show you how!!

 “This article is reprinted with permission by ShowcasingWomen.com, the Premier Resource For 30+ Million Women Entrepreneurs. Visit them for free instant access to their Success Tools.”

Attract Superstar Attention Everywhere You Go

A great article By Kristie Kennedy !

We live in an extremely noisy world, and every day a plethora of individuals are vying for attention in the marketplace. Consumers are KristieKennedy_AttractSuperstarAttentionbecoming increasingly business savvy and highly selective regarding who receives an open invitation into their private space. As a leader, how can you stand out in the crowd and command star power attention wherever you are?

Recently, I had the pleasure of attending a spectacular women’s business conference in Boca Raton, Florida. When you attend a networking event, be prepared to get bombarded with sales pitch after sales pitch! In this type of setting, it is a rarity to experience a genuine and authentic connection where a business relationship can evolve organically.

During one of the breaks between teaching sessions, a woman came up to me and abruptly asked, “Do you have a business card?” I was startled initially, especially since she never extended the courtesy of a proper greeting. At that moment I asked her, “What is your name?” She pointed to her name tag and alluded to the fact that it was written clearly for me to see. Wow! Then she proceeded to ask if she could mail me a few products to sample. In reply, I stated, “I’m sorry, but not at this time.” Her volcanic rebuttal, “What do you mean not at this time!”

It was getting worse by the minute. At that second, I realized this was a teachable moment, and I began to provide positive feedback about her really disturbing approach. After I shared my thoughts, she apologized for being overly aggressive.

In summary, she was adamant that she had to do what was necessary in order to ultimately close a sale.

If you offend a prospect during the initial phase of connecting, it will be quite difficult to win them during the final process of the sales cycle. We must be aware of behaviors that create a great first impression and a favorable lasting impression.

Here are five superstar qualities to help you shine bright wherever you are:

  1. Dress to impress! One of the first things people see when you walk into a room is your attire. Are you dressed as a person living large and in charge?
  2. Commanding Presence: You walk with authority and power in your sway! Possessing a dynamic energy and charismatic appeal, you have a natural ability to make everyone around you feel important.
  3. Eye Contact: We will never find your eyes wandering around like a lost lamb in a crowd. You purposely focus on each person during conversational dialogue.
  4. Be interested and interesting: When you meet someone new, you are very inquisitive and take the time to learn commonalities you each share. In exchange, they are elated to encounter your sparkling personality as well.
  5. Smile: Your facial disposition is warm, friendly and inviting! When you smile, the room is filled with a bright light than is impossible to ignore.

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