If you buy “fruit juice” at your local grocery store, you might notice the Welch’s brand juices sold in refrigerated cartons. Welch’s calls them “refrigerated cocktails” and offers exotic-sounding flavors like Strawberry Peach, Dragon Fruit Mango Cocktail and Orange Pineapple Apple.
These products are aggressively marketed with pictures of splashy fruit and loud label claims like “Fruity and Refreshing!” But what Welch’s doesn’t reveal anywhere except in the fine print on its ingredients label is that these “fruit juice” cocktails contain more high fructose corn syrup than fruit.
Deceptively marketed and labeled
A Natural News investigation concludes that Welch’s refrigerated cocktails are deceptively labeled and marketed. The Welch’s website, for starters, hides the ingredients list from consumers, showing nutrition facts but not ingredients. High fructose corn syrup only shows up under ingredients, not nutrition facts.
The front label of Welch’s Strawberry Peach product uses the phrase, “Fruity & Refreshing” in a prominent position on the label. But if this claim were accurate, it would actually say, “Corny & Refreshing” because it’s made more from corn than fruit.
The front label also intentionally leaves out any mention of corn syrup even though high fructose corn syrup is the second most prominent ingredient of the product, right after water. It says:
Strawberry Peach flavored fruit juice cocktail blend made with apple, pear, strawberry and peach juices from concentrate.
No mention of corn.
Welch’s annual report admits it is aware that consumers seek to avoid HFCS
All this corn syrup is being pushed as fruit juice despite the fact that Welch’s 2012 annual report openly admits the company is fully aware that consumers are attempting to avoid high fructose corn syrup.
It reads: “Our mid-priced essentials line continued to grow in FY ’12 with its powerful message — no high fructose corn syrup.”
The context of this statement clearly implies that “no high fructose corn syrup” is a benefit of its essentials line of products. Yet, simultaneously, Welch’s continues to promote other products that contain alarming proportions of HFCS while avoiding any mention of corn on the front label.
It never ceases to amaze me, how these big corporations, seem to be so deceptive to the average public that buys their products. To read more of this article, click on the link below.
Please feel free to comment or share this post with your friends. While your at it, check out this “Free Membership” site that will offer deep discount shopping, coming to Your area soon!!